Transform Your Business Strategy Today

I’m Tracy, the founder of The Poppins Project.

For over 2 decades I’ve been leading transformation projects and operational teams, helping businesses untangle complexity & improve client experience. Along the way I’ve seen the same pattern time and again — passionate leaders with brilliant ideas often find themselves stuck in the weeds of processes, systems, and people challenges.

That’s why I started The Poppins Project. Think of me as your practical partner: I’ll parachute in when things feel messy, bring clarity, and leave you with tools and structures that actually work in the real world.

I blend formal change management methods with a down-to-earth approach.